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augmented reality

Augmented Reality

Augmented Reality (AR) is a technology that overlays digital information in the real world, such as images, sounds, or text. Unlike virtual reality, which immerses users in a completely artificial environment, augmented reality enhances the real-world experience by adding computer-generated elements. AR is available on a variety of devices, including smartphones, tablets, smart glasses, and heads-up displays.

Features and Components of Augmented Reality May Include:


Sensors and Cameras

Sensors such as GPS, accelerometers, gyroscopes, and cameras are frequently utilized in AR devices to help users understand real-world surroundings.


Display Devices

AR content is frequently seen through a device's display, such as a smartphone screen or a set of smart glasses. Some Augmented Reality experiences can also be projected onto surfaces or built into specialized glasses.

Computer Processing & Software

AR applications rely on powerful processors to analyze the real-world environment and generate relevant digital information in real-time. AR software is in charge of recognizing and monitoring physical objects or characteristics and combining digital content on top of them. 


User Interface

Interaction with AR content is typically through touchscreens, gestures, voice commands, or other intuitive input methods.

Augmented reality can apply to various industries like gaming, healthcare, education, retail, marketing, advertising, and more. Augmented reality continues to evolve, and as technology advances, it plays an increasingly significant role in various sectors, enhancing the way people interact with and perceive the world around them.

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